Affiliate & partner consulting
We build, audit, and grow affiliate programs — with the analytical rigor most agencies skip past.
What we do
Launch
Build your affiliate program from the ground up. Platform, tracking, commissions, campaigns, and a recruitment pipeline ready on day one.
5–6 weeks · Fixed fee →Audit
A 12-point diagnostic across recruiting, attribution, commission structure, and partner mix. Delivered in 14 days.
14 days · Fixed fee →Strategy
Commission design, tier structure, attribution model, and tooling stack — built around your CAC, LTV, and margin profile.
4–6 weeks · Project-based →Growth
Targeted publisher outreach, activation playbooks, and ongoing optimization. Reporting that means something.
3-month minimum · Monthly retainer →Analysis layer
PartnerDepth uses market visibility data, affiliate-link checks, AI citation monitoring, and program scorecards to prioritize what actually moves the channel.
Maps publishers, review pages, competitor coverage, and affiliate-link presence so recruitment starts with evidence.
Tracks how brands and competitors appear in AI answers, recommendation surfaces, and source citations.
Connects EPC, partner quality, incrementality, reversals, and revenue concentration to clear operating decisions.
How we work
Two-week audit. We read the data, talk to your team, and document what's actually happening in the program.
A written plan. Commission structure, target partner mix, attribution rules, and the metrics we'll move.
We execute or hand off. Recruitment, tracking setup, partner enablement — depending on what your team needs.
Monthly scorecards. Real incrementality, not vanity clicks. Adjust based on what the numbers say.
+42%
Incremental revenue lift
Mid-market hosting client, 6mo
$1.2M
Reactivated partner revenue
WordPress plugin, lapsed publishers
14 days
Time to first audit deliverable
Standard engagement
Representative outcome · Web hosting
A cleaner partner mix reduced low-quality publisher volume by one-third while increasing incremental revenue 42% in the same quarter.
Thirty minutes. No deck, no pitch. We'll talk through what's working in your program and what isn't.
Strategy call
Tell us a bit about the program. We'll come back with what's worth talking about.
Thanks
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